Privacy Policy

At zelvqo, we value the trust you place in us when browsing our website, exploring our collection of handbags, and making purchases through our online store. Protecting your personal information and helping you understand how it is handled are important parts of our commitment to a transparent shopping experience.

This Privacy Policy explains how Guangzhou Ruanmu Technology Co., Ltd., operating the zelvqo online store, collects, uses, discloses, stores, and otherwise processes personal information when you visit our website, purchase products, communicate with our customer service team, or interact with services associated with our store.

By providing this policy, we aim to help you make informed choices about your personal information and understand the privacy rights that may be available to you.

This policy applies to personal information processed in connection with our online retail activities, except where a separate privacy notice or applicable law provides otherwise.

1. Information We Collect

We may collect different categories of personal information depending on how you interact with our website, the products or services you request, and the features you choose to use.

Personal and Contact Information

When you place an order, contact our support team, or otherwise provide information to us, we may collect:

• First and last name

• Email address

• Telephone number

• Billing address

• Shipping and delivery address

• Country, state, province, or region

• Postal or ZIP code

• Other contact details you voluntarily provide

This information helps us communicate with you, process your purchases, arrange deliveries, and respond to questions regarding your orders.

Order and Transaction Information

When you make a purchase or interact with an existing order, we may collect information associated with your transaction, including:

• Order number and purchase date

• Products purchased

• Product styles, colors, and selected variations

• Item quantities

• Order value and applicable discounts

• Shipping and delivery selections

• Billing and fulfillment status

• Transaction confirmation details

• Returns, exchanges, and refund information

• Communications relating to the purchase

We use this information to administer orders, maintain transaction records, resolve fulfillment issues, and provide customer service.

Payment Information

Payments made through our website are handled using the payment services available through our checkout system.

Depending on the payment method selected, relevant payment service providers may process information needed to authorize and complete your transaction.

We may receive limited payment-related information, such as:

• Payment status

• Transaction reference numbers

• Payment method category

• Limited card identification details, where provided

• Authorization or refund confirmation

• Information needed to investigate payment-related inquiries

Complete payment card information and security credentials entered into a third-party payment interface are handled according to the applicable payment provider's systems and procedures.

We do not ask customers to send complete card numbers, card security codes, or online banking passwords through customer service communications.

Customer Service Information

If you contact zelvqo by email, telephone, or another available support channel, we may collect information relating to your inquiry.

This may include:

• Your name and contact details

• Order information

• Messages and correspondence

• Product questions or concerns

• Photographs or documents voluntarily submitted

• Information concerning damaged or incorrect merchandise

• Return, exchange, or refund requests

• Feedback regarding your shopping experience

For example, if you report an issue involving a handbag's zipper, handle, stitching, or hardware, you may choose to provide photographs that help our customer service team understand the situation.

We use such information to investigate inquiries, provide assistance, and maintain appropriate customer service records.

Device and Usage Information

When you visit our website, certain technical information may be collected automatically through the website, hosting platform, or technologies used by our service providers.

Depending on your device, browser settings, and the technologies enabled, this information may include:

• Internet Protocol (IP) address

• Browser type and version

• Device type

• Operating system

• Approximate geographic location derived from technical information

• Pages visited

• Website navigation activity

• Time spent on pages

• Referring website or traffic source

• Website interaction information

• Cookie identifiers

• Session information

• Technical error and performance information

This information may help us understand how our website operates, identify technical issues, evaluate site performance, and improve the online shopping experience.

2. How We Use Personal Information

We process personal information for purposes connected with operating our store, fulfilling customer requests, maintaining website functionality, and meeting applicable business and legal obligations.

Processing and Fulfilling Orders

We may use your personal information to:

• Receive and process purchases

• Confirm product selections and order details

• Verify transactions

• Arrange order preparation and fulfillment

• Coordinate shipping and delivery

• Provide order confirmation messages

• Communicate shipping and tracking updates

• Address fulfillment problems

• Process eligible returns and refunds

Customer Support and Communication

We may use your information to answer product questions, respond to service requests, investigate order concerns, and provide relevant updates regarding your purchases.

This may involve reviewing previous correspondence and transaction details to better understand your inquiry.

Website Operation and Improvement

We may analyze website usage information to understand how visitors interact with our store.

Such analysis may help us improve website navigation, product information, page performance, mobile usability, and the overall shopping experience.

Fraud Prevention and Security

We may process information when reasonably necessary to identify suspicious transactions, investigate unauthorized activity, prevent fraudulent purchases, protect customer accounts, and safeguard our website and business operations.

Legal and Administrative Purposes

Certain information may be processed or retained to:

• Maintain necessary business records

• Fulfill accounting obligations

• Respond to lawful requests

• Address legal claims or disputes

• Comply with applicable tax and regulatory requirements

• Enforce applicable store policies

• Protect the rights and safety of customers and other parties

Marketing and Store Communications

Where permitted by applicable law and your communication preferences, we may use contact information to provide updates about new products, special offers, promotions, or other news relating to zelvqo.

You may be able to unsubscribe from promotional emails using the instructions provided in those messages.

Transactional communications, such as order confirmations or important service notices, are separate from optional promotional communications.

3. Legal Bases for Processing Personal Information

Where applicable privacy laws require a legal basis for processing personal information, we rely on the basis appropriate to the purpose and circumstances.

These may include:

Performance of a Contract

Processing information needed to accept purchases, fulfill orders, arrange delivery, provide order-related support, and manage applicable return or refund requests.

Compliance With Legal Obligations

Processing information when necessary to comply with applicable laws, accounting requirements, recordkeeping duties, or lawful requests.

Legitimate Interests

Where legally permitted, processing information for legitimate business purposes such as preventing fraud, maintaining website security, improving store functionality, and managing customer inquiries, after considering relevant individual rights and interests.

Consent

Where required, obtaining permission before using certain optional cookies, sending particular marketing communications, or conducting other activities that depend on consent.

Where processing is based on consent, you may withdraw that consent through applicable methods. Withdrawal does not affect processing that was lawful before withdrawal.

Other legal bases may apply where recognized under the laws relevant to your location.

4. How We Share Personal Information

Operating an online store requires working with service providers that support website functionality, payment processing, order management, and customer assistance.

We may disclose personal information to third parties where reasonably necessary for legitimate store operations, subject to applicable legal requirements.

Ecommerce Platform Providers

Our online store uses Shopify to support ecommerce functionality.

Shopify-related services may assist with website hosting, checkout operations, order management, transaction records, and other store functions.

Shopify may process information in accordance with its applicable privacy terms and its role in providing services.

Payment Service Providers

When you complete a purchase, payment-related information may be processed by the payment service selected during checkout.

These providers may use personal information to authorize transactions, detect fraud, process refunds, and comply with their financial and regulatory responsibilities.

Their processing activities may also be governed by their own privacy policies.

Shipping and Logistics Providers

We may share relevant delivery information with fulfillment partners, warehouses, carriers, or logistics service providers where needed to prepare and transport purchases.

Such information may include:

• Recipient name

• Shipping address

• Contact telephone number

• Order and package details

• Delivery instructions

• Tracking and fulfillment information

These disclosures help arrange delivery and address shipment-related concerns.

Technology and Business Service Providers

Depending on the services actually used by our store, information may be processed by providers supporting activities such as:

• Website hosting and maintenance

• Analytics and performance monitoring

• Customer support

• Email delivery

• Marketing tools

• Fraud detection

• Data storage

• Security monitoring

• Business administration

We seek to limit the information provided to what is relevant for the services being performed, subject to our service arrangements and applicable laws.

Professional and Legal Recipients

We may disclose information to professional advisers, auditors, regulators, law enforcement authorities, courts, or other recipients where reasonably necessary and legally permitted or required.

We may also disclose information in connection with legitimate legal claims, investigations, or business transactions, subject to applicable safeguards and legal requirements.

5. Cookies and Similar Technologies

Our website may use cookies and other similar technologies to support essential store functions, understand visitor activity, and provide certain shopping features.

Cookies are small data files that websites or related services may place on your browser or device.

Depending on the technologies enabled, cookies or similar identifiers may serve different purposes.

Essential Cookies

These technologies support basic website operations, which may include shopping cart functionality, session management, checkout continuity, security features, and other functions needed for the website to operate.

Functional Cookies

Functional technologies may help remember certain choices or preferences, such as selected settings or features used during previous visits.

Analytics Cookies

Analytics technologies may help us understand website performance and visitor interactions, including which pages are accessed and where technical improvements may be needed.

Advertising and Marketing Technologies

Where implemented, advertising technologies may help measure promotional campaigns, understand interactions with advertisements, or support advertising activities.

The use of such technologies may depend on applicable privacy requirements, consent settings, and the services enabled on our website.

Managing Cookie Preferences

You may be able to manage cookies through your browser settings or privacy controls provided on our website.

Depending on your browser, you may choose to block, delete, or restrict certain cookies.

Disabling essential technologies may affect the availability or proper operation of particular website features, including shopping cart and checkout functions.

Where legally required, optional tracking technologies are subject to applicable consent or preference-management requirements.

6. Marketing Communications

We may offer customers the opportunity to receive information about new collections, promotional offers, seasonal products, or other zelvqo store updates.

Marketing messages may be sent using contact information you provide, where permitted by applicable law.

You may receive different types of communications, including:

• New product announcements

• Promotional offers

• Updates about available collections

• Special shopping events

• Store-related news

• Requests for feedback, where appropriate

Where marketing messages include an unsubscribe link, you can use that link to stop receiving the relevant promotional communications.

You may also contact service@zelvqo.com to request assistance with your marketing preferences.

Please note that unsubscribing from promotional communications does not necessarily prevent us from sending essential transaction-related or legally required messages.

We do not require customers to agree to optional marketing communications as a condition of purchasing products, except where a specific feature genuinely requires such communication.

7. Data Security

We recognize the importance of protecting information provided by customers and website visitors.

We use security measures appropriate to the information we process and the nature of our operations, together with protections provided by relevant technology and payment service providers.

Depending on the systems involved, these measures may include access restrictions, account authentication, encrypted communications, operational security procedures, and measures intended to reduce unauthorized access.

Access to personal information should be limited to authorized persons or service providers with a legitimate need to perform relevant functions.

However, internet-based services, electronic communications, and digital storage systems are not entirely free from security risks.

No method of electronic transmission or storage can be guaranteed to be completely secure.

Customers can help protect their information by using trusted devices, keeping account credentials confidential, and contacting us if they believe an order or communication may involve unauthorized activity.

8. Data Retention

We retain personal information for periods reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer period is required or permitted by applicable law.

The appropriate retention period may depend on:

• The type of information involved

• The reason the information was collected

• The duration of the customer relationship

• Order fulfillment and transaction requirements

• Applicable accounting or tax obligations

• Potential disputes or legal claims

• Fraud prevention and security needs

• Relevant legal retention requirements

For example, certain order and payment records may need to be retained for administrative, tax, accounting, or compliance purposes even after an order has been completed.

Customer service correspondence may be retained where reasonably necessary to resolve inquiries or maintain appropriate business records.

When personal information is no longer required for a legitimate purpose and no applicable legal obligation requires continued retention, we take appropriate steps to delete, anonymize, or otherwise handle it in accordance with our data retention practices.

9. Your Privacy Rights and Choices

Depending on where you live and the privacy laws that apply, you may have certain rights concerning personal information that we process.

These rights are not necessarily available in every location, and some may be subject to legal exceptions or verification requirements.

Right to Access

You may have the right to request information about the personal information we maintain about you and how it is processed.

Right to Correction

You may be able to request correction of personal information that is inaccurate or incomplete.

Right to Deletion

You may have the right to request deletion of certain personal information, subject to applicable exceptions such as legal recordkeeping obligations or information needed for ongoing transactions.

Right to Data Portability

Where applicable, you may be entitled to receive certain personal information in a commonly used format or request that it be transferred as permitted by law.

Right to Restrict or Object to Processing

Under certain circumstances, you may have the right to restrict particular processing activities or object to certain uses of your personal information.

Right to Withdraw Consent

Where processing relies on your consent, you may withdraw that consent using an available preference-control method or by contacting us.

Rights Concerning Targeted Advertising and Data Sharing

Depending on your jurisdiction and our actual data practices, you may have rights to opt out of certain uses or disclosures of personal information for targeted advertising, sale, or sharing as those terms are defined by applicable law.

If our website provides a "Your Privacy Choices" control, you may use that feature to submit applicable privacy preferences.

Exercising Your Rights

To submit a privacy-related request, please contact:

Email: service@zelvqo.com

Please describe your request and provide sufficient information for us to identify the relevant records.

We may need to verify your identity or authority before fulfilling certain requests, particularly where disclosure or deletion of information could affect another person's privacy or security.

We will review requests in accordance with applicable legal requirements and any relevant exceptions.

We will not unlawfully discriminate against individuals for exercising privacy rights provided by applicable law.

10. Third-Party Websites and Services

Our website may contain links to external websites, payment interfaces, delivery tracking pages, or other services operated by third parties.

These services may have their own terms, privacy policies, and data handling practices.

When you access a third-party website or interact directly with an external service, information you provide may be processed according to that third party's policies.

We encourage customers to review the privacy information made available by external services before submitting personal or payment information.

The inclusion of a third-party link does not mean that zelvqo controls every aspect of that provider's privacy or security practices.

This Privacy Policy primarily describes personal information processed in connection with our own store operations and related service arrangements.

11. Children's Privacy

Our online store is intended for general retail shopping and is not specifically directed toward children.

We do not knowingly seek to collect personal information directly from children in circumstances where doing so would violate applicable child privacy laws.

If we become aware that personal information has been collected from a child without the consent or other legal basis required by applicable law, we will review the circumstances and take appropriate action.

Parents or legal guardians who believe that a child has provided personal information to our store inappropriately may contact us at service@zelvqo.com.

Please include sufficient details for us to investigate the concern without submitting unnecessary sensitive information about the child.

12. International Data Transfers

zelvqo is operated by Guangzhou Ruanmu Technology Co., Ltd., a company registered in China.

Because our online store may serve customers in different countries and use ecommerce, payment, hosting, and logistics providers operating internationally, personal information may be processed or accessed in jurisdictions outside the country where you live.

These jurisdictions may have privacy and data protection laws that differ from those in your location.

Where applicable law requires safeguards for international transfers of personal information, we take steps appropriate to our role and relevant service arrangements.

Such safeguards may involve contractual protections, recognized legal transfer mechanisms, or other measures permitted by applicable law.

The location and processing arrangements of particular service providers may depend on the services used and their respective contractual and privacy terms.

Customers may contact us for additional information concerning international processing activities relevant to their personal information, subject to applicable disclosure requirements.

13. Changes to This Privacy Policy

We may revise this Privacy Policy from time to time to reflect developments in our business operations, changes to website features, updates to service providers, or changes in applicable legal requirements.

Updates may include modifications concerning:

• Categories of personal information collected

• Purposes for which information is processed

• Service provider arrangements

• Website tracking technologies

• Data retention practices

• Privacy rights and request procedures

• Security-related practices

• Applicable legal or regulatory requirements

When we update this policy, we may publish the revised version on our website and update the effective or revision date where appropriate.

If a change requires additional notice or consent under applicable law, we will take the steps required in the relevant circumstances.

We encourage visitors to review this Privacy Policy periodically to remain informed about our current practices.

14. Contact Information

If you have questions about this Privacy Policy, would like clarification about how personal information is handled, or wish to exercise a privacy right available to you, please contact our customer service team.

Company Information

Store Brand: zelvqo

Operating Entity: Guangzhou Ruanmu Technology Co., Ltd.

Registered Address: Room N1612, Floors 1, 3, 4, 7 and 8, Building B, No. 1 Wushan Road, Tianhe District, Guangzhou, Guangdong, China

Customer Service Email: service@zelvqo.com

Customer Service Phone: 020-86867477

Phone Support Hours: 9:00 AM–6:00 PM PDT

For privacy-related questions or personal information requests, please include a clear description of your concern and the contact information needed for us to respond.

If your request relates to an existing purchase, providing your order number and the email address associated with the transaction may help us locate relevant records.

Please avoid including sensitive financial credentials, passwords, or unnecessary identity documents in your initial message.

We will review privacy-related inquiries and respond in accordance with applicable requirements and the nature of the request.

At zelvqo, we aim to provide a shopping experience built around clear information, practical service, and respect for our customers' personal information.